Davidson Law
Law firm websites get lots of traffic but converting visitors to paying clients is difficult. Many i...
SEO Ranking: Lawyer Goes from Not Ranking to Top 5
Family lawyer didn't rank for anything—completely invisible on Google. Sydney legal market extremely competitive. Big law firms dominated search results. Couldn't compete with their SEO budgets. Solo practitioner needed smart strategy, not brute force spending.
Focused on long-tail keywords big firms overlooked. Created comprehensive family law guides answering specific questions. Optimized for Sydney suburb-specific searches. Built authority through detailed case study content. Earned backlinks through legal community contributions. Developed genuine expertise-focused content.
“Competed smart, not expensive. Couldn't outspend big firms but outthought them. Top 5 rankings for family law keywords brings quality clients. SEO leveled playing field for solo practice.”
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