Adelaide Construction Works
Construction & Trades
Adelaide Construction Works
Adelaide Construction Works relied entirely on word-of-mouth referrals. While they had a great reput...
Construction & Trades📍 Sydney, NSW
Premium Builds
Attracting High-End Custom Home Clients
+190%
Qualified Leads
$2.4M
Average Project Value
42%
Closing Rate
⚡The Challenge
Premium Builds specializes in luxury custom homes ($1M-5M projects) but their website looked like every other builder. They were getting inquiries from renovation jobs and budget builds, wasting time on unqualified leads. They needed to attract wealthy clients who appreciate craftsmanship and have budgets for their level of work. Their old site didn't convey the quality they delivered.
💡Our Solution
Redesigned with sophisticated aesthetic matching their target market—clean lines, large professional photos, minimal text. Featured completed luxury homes with detailed before/after case studies. Added portfolio filtering by price range, architectural style, and location. Created "Our Process" page showing their white-glove client experience. Included video testimonials from happy homeowners in exclusive suburbs.
📊The Results
+190%
Qualified Leads
Higher-budget clients, fewer time-wasters
$2.4M
Average Project Value
Up from $800k average previously
42%
Closing Rate
Better qualified leads close at higher rate
“The new website positions us where we belong—the luxury custom home market. We attract clients who value quality and have the budget for it. Fewer inquiries overall, but much higher quality. Our closing rate doubled.”
JM
James Montgomery
Principal, Premium Builds
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