FundGuru
FundGuru, a financial advisory firm, needed a website that would establish trust and credibility wit...
450% Lead Increase: HVAC Tech Dominates Cooling Season
Solo HVAC technician missed cooling season opportunities. By time Perth heat hit, customers already booked other techs. Getting 8-10 leads monthly—not enough to fill schedule. Competitors with better websites captured early searchers. Needed to appear when Perth residents planned summer cooling, not when they were already sweating.
Built HVAC website optimized for pre-season searches. Created content about cooling preparation published in early spring. Added service pages for every AC type—split systems, ducted, repairs, maintenance. Optimized for Perth suburbs. Featured seasonal maintenance packages. Integrated online booking with calendar showing availability.
“Used to scramble in summer heat. Now book installations before cooling season starts. Lead increase of 450% means turning work away. Quality of work improved—planned installs vs emergency repairs.”
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