Carpentry & Joinery📍 Brighton, VIC

Ace Carpentry

Attracting High-End Custom Joinery Clients

$28,000
Average Project
+380%
Design Consultations
Eliminated
Price Competition

The Challenge

Ace Carpentry specialized in high-end custom joinery—built-in wardrobes, entertainment units, custom kitchens. Their craftsmanship was exceptional but website showed generic carpentry photos that looked like any handyman. Competed on price against cheap flat-pack installers. Wanted clients who appreciated bespoke joinery and would pay for quality custom work.

💡Our Solution

Created luxury-focused carpentry website emphasizing custom design and craftsmanship. Professional photography highlighting timber grain, joinery details, and custom finishes. Featured detailed project galleries organized by room type—kitchens, wardrobes, studies, entertainment centers. Added design consultation booking. Showcased premium timber species and hardware options.

📊The Results

$28,000
Average Project
Up from $8,000 average
+380%
Design Consultations
High-net-worth clients
Eliminated
Price Competition
Clients choose quality
The website attracts clients who understand custom joinery value. No more competing with flat-pack installers. We work with architects and interior designers on luxury homes. Our skills finally command proper prices.
MC
Michael Chen
Master Carpenter, Ace Carpentry

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